Design Inspiration: Kinds of Ideas

Today’s second design inspiration is a really well executed and fairly minimalistic poster. The entire composition is based off of the quote that stretches across the design within a banner. The quote reads “There are only two kinds of ideas”  and thanks to the graphical elements, there’s no denying what 2 categories the artist is talking about. Good ideas and bad ideas. The foundation for the entire graphic is a simple lightbulb icon which has then been split up and given additional features.

On the left side, we have the “good ideas” side which is in blue (representing a calm, peaceful nature) and is accompanied by both a halo and a wing. The elements being used are clearly used to represent an angel. On the right side, we have a the “bad side” which is the color red (representing anger and heat) which is also accompanied by a horn and a trident. These elements are clearly used to represent a devil.  The two sides are split in in two by a zig-zagging line through where the actual bulb of the lightbulb is and the added elements help keep the design balanced.

I really like how the artist used the graphical elements to give more insight into the design and the quote that they used in the banner. I also really enjoy how they used texture and gradients to give the piece more depth. The one thing that was interesting to me was the fact that the bulb was pretty much split in half. This could refer to the fact that there are only 2 types, however I looked at it as the two being equal partners whereas I would like to believe there are more good thoughts in the world than bad thoughts. Either way, I found this to be a very successful piece.